Ivana Putri

“In contrast, you can’t achieve an aspiration or outcome at any given moment. You cannot suddenly get better sleep. You cannot lose twelve pounds at dinner tonight. You can only achieve aspirations and outcomes over time if you execute the right specific behaviors.”
― B.J. Fogg, Tiny Habits: The Small Changes That Change Everything

“People use the word “goal” when they are talking about aspirations or outcomes. If someone says “goal,” you can’t be sure what they are talking about since the word is ambiguous.”
― B.J. Fogg, Tiny Habits: The Small Changes That Change Everything

“Historically, manipulating positive news to increase the demand for a stock has been a way to drive up the price before selling it at an inflated figure. The illegal tactic, better known as ‘pump and dump’, is prohibited because markets need our trust to function. Yet soon the crypto surge appeared to be the result of just such a ploy. Writing in Vox, William Harris, the former CEO of PayPal, called Bitcoin ‘a colossal pump and dump scheme, the likes of which the world has never seen’ in an article headlined ‘Bitcoin is the greatest scam in history’.”
― Symeon Brown, Get Rich or Lie Trying: Ambition and Deceit in the New Influencer Economy

“When talking about Tiny Habits, I use the term Anchor to describe something in your life that is already stable and solid. The concept is pretty simple. If there is a habit you want, find the right Anchor within your current routine to serve as your prompt, your reminder. I selected the term “anchor” because you are attaching your new habit to something solid and reliable.”
― B.J. Fogg, Tiny Habits: The Small Changes That Change Everything