Brook Ferguson

“Here lies a paradox though—safety is required for us to take risks and perhaps in the process, find new paths and make new discoveries. We fear the unknown but have to act despite it. This”
― Paul Culmsee, The Heretic's Guide to Best Practices : The Reality of Managing Complex Problems in Organisations

“Knowing is not enough; we must apply. Willing is not enough; we must do.”
― Karen Martin, Value Stream Mapping: How to Visualize Work and Align Leadership for Organizational Transformation

“Surfing is always a sport of waiting. We wait for the right season, we wait for the right swell, we wait for the right tide, we wait for first light, we wait for the night wind to cease, and then we wait for the right wave. All this waiting for just a few seconds of the most dazzling beauty a human can ever know. So”
― Steve Sorensen, Heap of Bones: A Baja Surfer's Chronicle

“The social object that unites people isn’t a company or a product; the social object that most unites people is a shared value or purpose.”
― Nilofer Merchant, 11 Rules for Creating Value in the Social Era