Why should someone go into debt to buy your product? Why should they choose your product instead of someone else’s? Why should someone do it right now and not wait another second? Why should they buy your product for more money rather than
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“Michael Arrington, the loudmouth founder and former editor in chief of TechCrunch, is famous for investing in the start-ups that his blogs would then cover. Although he no longer runs TechCrunch, he was a partner in two investment funds during his tenure and now manages his own, CrunchFund. In other words, even when he is not a direct investor he has connections or interests in dozens of companies on his beat, and his insider knowledge helps turn profits for the firm.”
― Trust Me, I'm Lying: Confessions of a Media Manipulator
― Trust Me, I'm Lying: Confessions of a Media Manipulator
“I can't bear to hear a human being spoken of with contempt just because of his group identification...It's these respectable people here who create those hooligans out there.”
― Prelude to Foundation
― Prelude to Foundation
“Why, he wondered, did so many people spend their lives not trying to find answers to questions—not even thinking of questions to begin with? Was there anything more exciting in life than seeking answers?”
― Prelude to Foundation
― Prelude to Foundation
“I mean they don't seem able to love us just the way we are. They don't seem able to love us unless they can keep changing us a little bit. They love their reasons for loving us almost as much as they love us, and most of the time more.”
― Nine Stories
― Nine Stories
“it turns out that the more unbelievable headlines and articles readers are exposed to, the more it warps their compass—making the real seem fake and the fake seem real. The more extreme a headline, the longer participants spend processing it, and the more likely they are to believe it. The more times an unbelievable claim is seen, the more likely they are to believe it.4”
― Trust Me, I'm Lying: Confessions of a Media Manipulator
― Trust Me, I'm Lying: Confessions of a Media Manipulator
Petru’s 2024 Year in Books
Take a look at Petru’s Year in Books, including some fun facts about their reading.
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