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“In your life, there are going to be constant demands for your time and attention. How are you going to decide which of those demands gets resources? The trap many people fall into is to allocate their time to whoever screams loudest, and their talent to whatever offers them the fastest reward. That’s a dangerous way to build a strategy.”
― How Will You Measure Your Life?
― How Will You Measure Your Life?
“None of that data, however, actually tells you why customers make the choices that they do.”
― Competing Against Luck: The Story of Innovation and Customer Choice
― Competing Against Luck: The Story of Innovation and Customer Choice
“Call it Talent Development, Human Relations, People Support, or Head of People Experiences — whatever term fits your culture — choose to call this function anything but Human Resources.”
― Scaling Up: How a Few Companies Make It...and Why the Rest Don't
― Scaling Up: How a Few Companies Make It...and Why the Rest Don't
“from a customer’s perspective, when something goes wrong, the overriding sentiment is: Help me fix it.”
― The Effortless Experience: Conquering the New Battleground for Customer Loyalty
― The Effortless Experience: Conquering the New Battleground for Customer Loyalty
Travis’s 2025 Year in Books
Take a look at Travis’s Year in Books, including some fun facts about their reading.
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