John Torres

“When process is king, ideas will never be. It takes only Common Sense to recognize that the more layers you add to a process, the more watered down the final work will become.”
― Ken Segall, Insanely Simple: The Obsession That Drives Apple's Success

“The gorilla study illustrates two important facts about our minds: we can be blind to the obvious, and we are also blind to our blindness.”
― Daniel Kahneman, Thinking, Fast and Slow