Ivo Gomes

Add friend
Sign in to Goodreads to learn more about Ivo.

http://www.ivogomes.com
https://www.goodreads.com/ivogomes

A máquina de faze...
Rate this book
Clear rating

progress: 
 
  (50%)
15 hours, 59 min ago

 
Book cover for Predictably Irrational: The Hidden Forces That Shape Our Decisions
humans rarely choose things in absolute terms. We don't have an internal value meter that tells us how much things are worth. Rather, we focus on the relative advantage of one thing over another, and estimate value accordingly.
Christopher Fox liked this
Loading...
year in books
Susana ...
328 books | 98 friends

Nuno Pe...
506 books | 135 friends

Igor Pa...
3,394 books | 74 friends

José Ca...
740 books | 103 friends

Fred Ol...
411 books | 267 friends

Sebasti...
661 books | 71 friends

Bárbara...
554 books | 154 friends

acspascoal
186 books | 41 friends

More friends…


Polls voted on by Ivo

Lists liked by Ivo