“Don’t worry if people think you’re crazy. You are crazy. You have that kind of intoxicating insanity that lets other people dream outside of the lines and become who they’re destined to be.”
― Born Ready: Unleash Your Inner Dream Girl
― Born Ready: Unleash Your Inner Dream Girl
“Regardless of WHAT we do in our lives, our WHY—our driving purpose, cause or belief—never changes.”
― Start with Why: How Great Leaders Inspire Everyone to Take Action
― Start with Why: How Great Leaders Inspire Everyone to Take Action
“Put bluntly, the struggle that so many companies have to differentiate or communicate their true value to the outside world is not a business problem, it's a biology problem. And just like a person struggling to put her emotions into words, we rely on metaphors, imagery and analogies in an attempt to communicate how we feel. Absent the proper language to share our deep emotions, our purpose, cause or belief, we tell stories. We use symbols. We create tangible things for those who believe what we believe to point to and say, "That's why I'm inspired." If done properly, that's what marketing, branding and products and services become; a way for organizations to communicate to the outside world. Communicate clearly and you shall be understood.”
― Start with Why: How Great Leaders Inspire Everyone to Take Action
― Start with Why: How Great Leaders Inspire Everyone to Take Action
“Proper apologies have three parts:
1) What I did was wrong.
2) I feel badly that I hurt you.
3) How do I make this better?”
― The Last Lecture
1) What I did was wrong.
2) I feel badly that I hurt you.
3) How do I make this better?”
― The Last Lecture
“Our visions are the world we imagine, the tangible results of what the world would look like if we spent every day in pursuit of our WHY.”
― Start with Why: How Great Leaders Inspire Everyone to Take Action
― Start with Why: How Great Leaders Inspire Everyone to Take Action
Mechacko’s 2025 Year in Books
Take a look at Mechacko’s Year in Books, including some fun facts about their reading.
Favorite Genres
Polls voted on by Mechacko
Lists liked by Mechacko




















