Nathan Smith

“The key to marketing—and sales for that matter—is to invite the customer on a journey at the pace of a natural, healthy relationship.”
― Donald Miller, Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business

“It all starts with the universally applicable premise that people want to be understood and accepted. Listening is the cheapest, yet most effective concession we can make to get there. By listening intensely, a negotiator demonstrates empathy and shows a sincere desire to better understand what the other side is experiencing. Psychotherapy research shows that when individuals feel listened to, they tend to listen to themselves more carefully and to openly evaluate and clarify their own thoughts and feelings.”
― Chris Voss, Never Split the Difference: Negotiating as if Your Life Depended on It

“Our brains are sending signals to our muscles; as we fatigue, those signals are getting weaker and weaker,” Putrino explained. “The brain is making a choice. But the brain’s opinion isn’t always right.”
― Alex Hutchinson, Endure: Mind, Body, and the Curiously Elastic Limits of Human Performance

“The mind, in other words, frames the outer limits of what we believe is humanly possible.”
― Alex Hutchinson, Endure: Mind, Body, and the Curiously Elastic Limits of Human Performance