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Quantum mechanics, which held the answer, was twenty years away. Vail’s goal required technologies that did not yet exist, based on science that was not yet known.
“No poem is intended for the reader, no picture for the beholder, no symphony for the listener.”
― Illuminations: Essays and Reflections
― Illuminations: Essays and Reflections
“If you want customers to take the next step in a relationship with your brand, you need to enlighten them about how you can solve their problem and help them survive.”
― Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business
― Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business
“Madness is rare in individuals—but in groups, parties, nations, and ages it is the rule,” Nietzsche wrote (before he went mad).”
― Zero to One: Notes on Startups, or How to Build the Future
― Zero to One: Notes on Startups, or How to Build the Future
“historians must and ought to be exact, truthful, and absolutely free of passions, for neither interest, fear, rancor, nor affection should make them deviate from the path of the truth, whose mother is history, the rival of time, repository of great deeds, witness to the past, example and adviser to the present, and forewarning to the future.”
― Don Quixote
― Don Quixote
“I care for myself. The more solitary, the more friendless, the more unsustained I am, the more I will respect myself.”
― Jane Eyre
― Jane Eyre
Joonsoo Lim’s 2025 Year in Books
Take a look at Joonsoo Lim’s Year in Books, including some fun facts about their reading.
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