One by one, each sentence takes the stage. It says the very thing it comes into existence to say. Then it leaves the stage. It doesn’t help the next one up or the previous one down. It doesn’t wave to its friends in the audience Or pause to
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“The genesis of the story, the very first spark of thought that leads to another thought that ends up being a story, always emerges from one of the four elemental core competencies—concept, character, theme, or, less often, structure. It doesn’t matter which, because the other three elements must be added to the mix—and, just like the original idea, developed—before the story can work.”
― Story Engineering
― Story Engineering
“Should the cabin experience sudden pressure loss, oxygen masks will drop down from above your seat. Place the mask over your mouth and nose and pull the strap to tighten. If you are traveling with children or someone who requires assistance, make sure that your own mask is on first before helping others. Why fit your own mask before helping others? Because if you’re slumped over your seat suffering from a lack of oxygen: 1. you can’t help anyone else; and even worse, 2. we now have to deploy scarce resources to come and help you, otherwise you’ll soon be dead.”
― The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
― The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
“Genre is a subset of concept. Setting is a subset of scene execution. Backstory is a subset of character. Subplot is a subset of structure, and unfolds in context to concept. And so on.”
― Story Engineering
― Story Engineering
“Of course, you can catch them and sort them and place them in alphabetical order in dictionaries. But words do not live in dictionaries; they live in the mind. If you want proof of this, consider how often in moments of emotion when we most need words we find none. Yet there is the dictionary; there at our disposal are some half-a-million words all in alphabetical order. But can we use them? No, because words do not live in dictionaries, they live in the mind. Look again at the dictionary.”
― The Complete Works of Virginia Woolf
― The Complete Works of Virginia Woolf
“There are many ways to define story. Story is character. Story is conflict. Story is narrative tension. Story is thematic resonance. Story is plot. Trouble is, all of these are partially correct, while none of them, when viewed as isolated definitions, are completely correct. Even if you combine a few of them, they still fall short of expressing the essence of a great story. Without that essence, what you have is a kitchen table full of ingredients waiting for a recipe that allows them to become a delicious sum in excess of their individual parts. That turns your story into a literary feast.”
― Story Engineering
― Story Engineering
Ross’s 2025 Year in Books
Take a look at Ross’s Year in Books, including some fun facts about their reading.
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Favorite Genres
Classics, Contemporary, Ebooks, Fantasy, Fiction, Horror, Mystery, Non-fiction, Philosophy, Psychology, Suspense, Thriller, and Young-adult
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