“Look, part of the whole technique of disempowering people is to make sure that the real agents of change fall out of history, and are never recognized in the culture for what they are. So it's necessary to distort history and make it look as if Great Men did everything - that's part of how you teach people they can't do anything, they're helpless, they just have to wait for some Great Man to come along and do it for them.”
― Understanding Power: The Indispensable Chomsky
― Understanding Power: The Indispensable Chomsky
“So what the media do, in effect, is to take the set of assumptions which express the basic ideas of the propaganda system, whether about the Cold War or the economic system or the “national interest” and so on, and then present a range of debate within that framework—so the debate only enhances the strength of the assumptions, ingraining them in people’s minds as the entire possible spectrum of opinion that there is.”
― Understanding Power: The Indispensable Chomsky
― Understanding Power: The Indispensable Chomsky
“Theorists of propaganda have identified five basic rules:
1. The rule of simplification: reducing all data to a simple confrontation between ‘Good and Bad’, ‘Friend and Foe’.
2. The rule of disfiguration: discrediting the opposition by crude smears and parodies.
3. The rule of transfusion: manipulating the consensus values of the target audience for one’s own ends.
4. The rule of unanimity: presenting one’s viewpoint as if it were the unanimous opinion of all right-thinking people: drawing the doubting individual into agreement by the appeal of star-performers, by social pressure, and by ‘psychological contagion’.
5. The rule of orchestration: endlessly repeating the same messages in different variations and combinations.”
― Europe: A History
1. The rule of simplification: reducing all data to a simple confrontation between ‘Good and Bad’, ‘Friend and Foe’.
2. The rule of disfiguration: discrediting the opposition by crude smears and parodies.
3. The rule of transfusion: manipulating the consensus values of the target audience for one’s own ends.
4. The rule of unanimity: presenting one’s viewpoint as if it were the unanimous opinion of all right-thinking people: drawing the doubting individual into agreement by the appeal of star-performers, by social pressure, and by ‘psychological contagion’.
5. The rule of orchestration: endlessly repeating the same messages in different variations and combinations.”
― Europe: A History
“what are called opinions “on the left” and “on the right” in the media represent only a limited spectrum of debate, which reflects the range of needs of private power—but there’s essentially nothing beyond those “acceptable” positions. So what the media do, in effect, is to take the set of assumptions which express the basic ideas of the propaganda system, whether about the Cold War or the economic system or the “national interest” and so on, and then present a range of debate within that framework—so the debate only enhances the strength of the assumptions, ingraining them in people’s minds as the entire possible spectrum of opinion that there is.”
― Understanding Power: The Indispensable Chomsky
― Understanding Power: The Indispensable Chomsky
“Earlier in the twentieth century some critics called fascism “capitalism with the gloves off,” meaning that fascism was pure capitalism without democratic rights and organizations.”
― Profit Over People: Neoliberalism and Global Order
― Profit Over People: Neoliberalism and Global Order
Sherry’s 2024 Year in Books
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