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“A’s hiring A’s, and B’s hiring C’s.”
― Inspired: How To Create Products Customers Love
― Inspired: How To Create Products Customers Love
“customers buy from brands whose values align with theirs.”
― The Fortune Cookie Principle: The 20 Keys to a Great Brand Story and Why Your Business Needs One
― The Fortune Cookie Principle: The 20 Keys to a Great Brand Story and Why Your Business Needs One
“People think focus means saying yes to the thing you've got to focus on. But that's not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully. I'm actually as proud of the things we haven't done as the things I have done. Innovation is saying no to 1,000 things.”
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“That’s the rule: If you use the same cue, and provide the same reward, you can shift the routine and change the habit. Almost any behavior can be transformed if the cue and reward stay the same.”
― The Power Of Habit: Why We Do What We Do In Life And Business
― The Power Of Habit: Why We Do What We Do In Life And Business
“Habits are powerful, but delicate. They can emerge outside our consciousness, or can be deliberately designed. They often occur without our permission, but can be reshaped by fiddling with their parts. They shape our lives far more than we realize—they are so strong, in fact, that they cause our brains to cling to them at the exclusion of all else, including common sense.”
― The Power Of Habit: Why We Do What We Do In Life And Business
― The Power Of Habit: Why We Do What We Do In Life And Business
Rabea’s 2025 Year in Books
Take a look at Rabea’s Year in Books, including some fun facts about their reading.
124 books
|
3,555 friends
116 books
|
69 friends
635 books
|
169 friends
36 books
|
59 friends
361 books
|
233 friends
217 books
|
112 friends
54 books
|
398 friends
94 books
|
44 friends
More friends…
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