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77,837 books
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290,409 voters
Jaquelyn Burton
https://www.goodreads.com/jepburton
There is a big difference between data and information. Most poorly constructed operator displays show a great amount of data, but little information.
“Winning means providing a better consumer and customer value equation than your competitors do, and providing it on a sustainable basis.”
― Playing to win: How strategy really works
― Playing to win: How strategy really works
“The most important problems to solve were those that weren’t being expressed. The most important questions to ask were those that people never thought to ask themselves.”
― User Friendly: How the Hidden Rules of Design are Changing the Way We Live, Work & Play
― User Friendly: How the Hidden Rules of Design are Changing the Way We Live, Work & Play
“The evolution from design to design thinking is the story of the evolution from the creation of products to the analysis of the relationship between people and products, and from there to the relationship between people and people.”
― Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation – From the IDEO CEO: Creative Strategies for Business Leaders at Every Level
― Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation – From the IDEO CEO: Creative Strategies for Business Leaders at Every Level
“every line of business and function should have a strategy—one that aligns with the strategy of the company overall and decides where to play and how to win specifically for its context.”
― Playing to win: How strategy really works
― Playing to win: How strategy really works
“Cognitive diversity is essential in reaching breakthrough ideas.” People gravitate toward people like themselves because it feels easy and predictable”
― Navigating Ambiguity: A Designer's Guide to Creating Opportunity in a World of Unknowns
― Navigating Ambiguity: A Designer's Guide to Creating Opportunity in a World of Unknowns
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Jaquelyn’s 2025 Year in Books
Take a look at Jaquelyn’s Year in Books, including some fun facts about their reading.
2,746 books
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104 friends
1,017 books
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182 friends
798 books
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10 friends
519 books
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10 friends
308 books
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59 friends
538 books
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15 friends
533 books
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19 friends
475 books
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643 friends
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