“Ethanol is a volatile, flammable, colourless liquid with a slight chemical odour. It is used as an antiseptic, a solvent, in medical wipes and antibacterial formulas because it kills organisms by denaturing their proteins.
Ethanol is an important industrial ingredient. Ethanol is a good general purpose solvent and is found in paints, tinctures, markers and personal care products such as perfumes and deodorants.
The largest single use of ethanol is as an engine fuel and fuel additive. In other words, we drink, for fun, the same thing we use to make rocket fuel, house paint, anti-septics, solvents, perfumes, and deodorants and to denature, i.e. to take away the natural properties of, or kill, living organisms. Which might make sense on some level if we weren’t a generation of green minded, organic, health-conscious, truth seeking individuals. But we are.
We read labels, we shun gluten, dairy, processed foods, and refined sugars. We buy organic, we use natural sunscreen and beauty products. We worry about fluoride in our water, smog in our air, hydrogenated oils in our food, and we debate whether plastic bottles are safe to drink from.
We replace toxic cleaning products with Mrs. Myers and homemade vinegar concoctions. We do yoga, we run, we SoulCycle and Fitbit, we go paleo and keto, we juice, we cleanse. We do coffee enemas and steam our yonis, and drink clay and charcoal, and shoot up vitamins, and sit in infrared foil boxes, and hire naturopaths, and shamans, and functional doctors, and we take nootropics and we stress about our telomeres. These are all real words.
We are hyper-vigilant about everything we put into our body, everything we do to our body, and we are proud of this. We Instagram how proud we are of this, and we follow Goop and Well+Good, and we drop 40 bucks on an exercise class because there are healing crystals in the floor.
The global wellness economy is estimated to be worth $4 trillion. $4 TRILLION DOLLARS. We are on an endless and expensive quest for wellness and vitality and youth. And we drink fucking rocket fuel.”
― Quit Like a Woman: The Radical Choice to Not Drink in a Culture Obsessed with Alcohol
Ethanol is an important industrial ingredient. Ethanol is a good general purpose solvent and is found in paints, tinctures, markers and personal care products such as perfumes and deodorants.
The largest single use of ethanol is as an engine fuel and fuel additive. In other words, we drink, for fun, the same thing we use to make rocket fuel, house paint, anti-septics, solvents, perfumes, and deodorants and to denature, i.e. to take away the natural properties of, or kill, living organisms. Which might make sense on some level if we weren’t a generation of green minded, organic, health-conscious, truth seeking individuals. But we are.
We read labels, we shun gluten, dairy, processed foods, and refined sugars. We buy organic, we use natural sunscreen and beauty products. We worry about fluoride in our water, smog in our air, hydrogenated oils in our food, and we debate whether plastic bottles are safe to drink from.
We replace toxic cleaning products with Mrs. Myers and homemade vinegar concoctions. We do yoga, we run, we SoulCycle and Fitbit, we go paleo and keto, we juice, we cleanse. We do coffee enemas and steam our yonis, and drink clay and charcoal, and shoot up vitamins, and sit in infrared foil boxes, and hire naturopaths, and shamans, and functional doctors, and we take nootropics and we stress about our telomeres. These are all real words.
We are hyper-vigilant about everything we put into our body, everything we do to our body, and we are proud of this. We Instagram how proud we are of this, and we follow Goop and Well+Good, and we drop 40 bucks on an exercise class because there are healing crystals in the floor.
The global wellness economy is estimated to be worth $4 trillion. $4 TRILLION DOLLARS. We are on an endless and expensive quest for wellness and vitality and youth. And we drink fucking rocket fuel.”
― Quit Like a Woman: The Radical Choice to Not Drink in a Culture Obsessed with Alcohol
“...leaving home always hurts--home isn't a space, it's a feeling. You have to feel home and to feel it, you have to sense it: smell it, taste it, hear it. And it isn't always comfortable--”
― Jonny Appleseed
― Jonny Appleseed
“We are supposed to consume alcohol and enjoy it, but we're not supposed to become alcoholics. Imagine if this were the same with cocaine. Imagine we grew up watching our parents snort lines at dinner, celebrations, sporting events, brunches, and funerals. We'd sometimes (or often) see our parents coked out of our minds the way we sometimes (or often) see them drunk. We'd witness them coming down after a cocaine binge the way we see them recovering from a hangover. Kiosks at Disneyland would see it so our parents could make it through a day of fun, our mom's book club would be one big blow-fest and instead of "mommy juice" it would be called "mommy powder" There'd be coke-tasting parties in Napa and cocaine cellars in fancy people's homes, and everyone we know (including our pastors, nurses, teachers, coaches, bosses) would snort it. The message we'd pick up as kids could be Cocaine is great, and one day you'll get to try it, too! Just don't become addicted to it or take it too far. Try it; use it responsibly. Don't become a cocaine-oholic though. Now, I'm sure you're thinking. That's insane, everyone knows cocaine is far more addicting than alcohol and far more dangerous. Except, it's not...The point is not that alcohol is worse than cocaine. The point is that we have a really clear understanding that cocaine is toxic and addictive. We know there's no safe amount of it, no such thing as "moderate" cocaine use; we know it can hook us and rob us of everything we care about...We know we are better off not tangling with it at all.”
― Quit Like a Woman: The Radical Choice to Not Drink in a Culture Obsessed with Alcohol
― Quit Like a Woman: The Radical Choice to Not Drink in a Culture Obsessed with Alcohol
“My home is full of hope and ghosts.”
― Jonny Appleseed
― Jonny Appleseed
“... humility is just a humiliation you loved so much it transformed.”
― Jonny Appleseed
― Jonny Appleseed
Brittany’s 2025 Year in Books
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