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Bothbeneficent
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“Virality isn’t born, it’s made.”
― Contagious: Why Things Catch On
― Contagious: Why Things Catch On
“A true business opportunity is the on that an entrepreneur invents to grow him or herself. Not to work in, but to work on.”
―
―
“Word of mouth is the primary factor behind 20 percent to 50 percent of all purchasing decisions.”
― Contagious: Why Things Catch On
― Contagious: Why Things Catch On
“People don't think in terms of information. They think in terms of narratives. But while people focus on the story itself, information comes along for the ride.”
― Contagious: Why Things Catch On
― Contagious: Why Things Catch On
“Contrary to popular belief, my experience has shown me that the people who are exceptionally good in business aren't so because of what they know but because of their insatiable need to know more.”
― The E-myth Revisited
― The E-myth Revisited
Bothbeneficent’s 2025 Year in Books
Take a look at Bothbeneficent’s Year in Books, including some fun facts about their reading.
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