Craig

“This leads to the great theory of human history: that we didn’t start farming because we wanted food—there was loads of that around. We started farming because we wanted booze.”
― Mark Forsyth, A Short History of Drunkenness: How, Why, Where, and When Humankind Has Gotten Merry from the Stone Age to the Present

“Drink because you are happy, but never because you are miserable. Never drink when you are wretched without it, or you will be like the grey-faced gin-drinker in the slum; but drink when you would be happy without it, and you will be like the laughing peasant of Italy. Never drink because you need it, for this is rational drinking, and the way to death and hell. But drink because you do not need it, for this is irrational drinking, and the ancient health of the world.”
― G.K. Chesterton

“The old thing where it always was, back again. As when a man, having found at last what he sought, a woman, for example, or a friend, loses it, or realises what it is. And yet it is useless not to seek, not to want, for when you cease to seek you start to find, and when you cease to want, then life begins to ram her fish and chips down your gullet until you puke, and then the puke down your gullet until you puke the puke, and then the puked puke until you begin to like it. The glutton castaway, the drunkard in the desert, the lecher in prison, they are the happy ones. To hunger, thirst, lust, every day afresh and every day in vain, after the old prog, the old booze, the old whores, that's the nearest we'll ever get to felicity, the new porch and the very latest garden. I pass on the tip for what it is worth.”
― Samuel Beckett, Watt

“Whether it’s the growth of the economy, audience shares, publications – slowly but surely, quality is being replaced by quantity. ... And driving it all is a force sometimes called “liberalism,” an ideology that has been all but hollowed out. ... Freedom may be our highest ideal, but ours has become an empty freedom. Our fear of moralizing in any form has made morality a taboo in the public debate. The public arena should be “neutral,” after all – yet never before has it been so paternalistic. On every street corner we’re baited to booze, binge, borrow, buy, toil, stress, and swindle. Whatever we may tell ourselves about freedom of speech, our values are suspiciously close to those touted by precisely the companies that can pay for prime-time advertising.”
― Rutger Bregman, Utopia for Realists: How We Can Build the Ideal World