Emily K Geisert

“The company was founded in 1889 as the Marufuku Company by Fusajiro Yamauchi, and they made playing cards for a Japanese game called Hanafuda. Marufuku flourished in the first half of the century and even survived the economic collapse of Japan brought on by World War II. In 1951, Yamauchi changed the name of the company to the Nintendo Playing Card Company. "Nintendo" in Japanese loosely means, "You work hard, but in the end, it's in heaven's hands.”
― Daniel Ganninger, Knowledge Stew: The Guide to the Most Interesting Facts in the World, Volume 2