Kiri

“WHY: Very few people or companies can clearly articulate WHY they do WHAT they do. When I say WHY, I don’t mean to make money—that’s a result. By WHY I mean what is your purpose, cause or belief? WHY does your company exist? WHY do you get out of bed every morning? And WHY should anyone care?”
― Simon Sinek, Start with Why: How Great Leaders Inspire Everyone to Take Action

“It's like in the great stories, Mr. Frodo. The ones that really mattered. Full of darkness and danger they were. And sometimes you didn't want to know the end. Because how could the end be happy? How could the world go back to the way it was when so much bad had happened? But in the end, it’s only a passing thing, this shadow. Even darkness must pass. A new day will come. And when the sun shines it will shine out the clearer. Those were the stories that stayed with you. That meant something, even if you were too small to understand why. But I think, Mr. Frodo, I do understand. I know now. Folk in those stories had lots of chances of turning back, only they didn’t. They kept going, because they were holding on to something. That there is some good in this world, and it's worth fighting for.”
― J.R.R. Tolkien

“When you compete against everyone else, no one wants to help you. But when you compete against yourself, everyone wants to help you.”
― Simon Sinek, Start with Why: How Great Leaders Inspire Everyone to Take Action

“My disinterest in your bullshit is so tangible you could make bricks out of it”
― Scott Lynch, The Republic of Thieves