What adds more reverence to the Southwest phenomenon is the fact that this airline was not created by some airline professionals with Ivy-league management degrees to boot or by moneybags who would not mind hedging few millions in a
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“In a car you're always in a compartment, and because you're used to it you don't realize that through that car window everything you see is just more TV. You're a passive observer and it is all moving by you boringly in a frame.
On a cycle the frame is gone. You're completely in contact with it all. You're in the scene, not just watching it anymore, and the sense of presence is overwhelming.”
― Zen and the Art of Motorcycle Maintenance: An Inquiry Into Values
On a cycle the frame is gone. You're completely in contact with it all. You're in the scene, not just watching it anymore, and the sense of presence is overwhelming.”
― Zen and the Art of Motorcycle Maintenance: An Inquiry Into Values
Dheeraj’s 2024 Year in Books
Take a look at Dheeraj’s Year in Books, including some fun facts about their reading.
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