Noor

“declarations of high confidence mainly tell you that an individual has constructed a coherent story in his mind, not necessarily that the story is true.”
― Daniel Kahneman, Thinking, Fast and Slow

“Our personal identities are socially situated. We are where we live, eat, work, and make love. [...]

Our sense of identity is in large measure conferred on us by others in the ways they treat or mistreat us, recognize or ignore us, praise us or punish us. Some people make us timid and shy; others elicit our sex appeal and dominance. In some groups we are made leaders, while in others we are reduced to being followers. We come to live up to or down to the expectations others have of us. The expectations of others often become self-fulfilling prophecies. Without realizing it, we often behave in ways that confirm the beliefs others have about us. Those subjective beliefs create new realities for us. We often become who other people think we are, in their eyes and in our behavior.”
― Philip G. Zimbardo, The Lucifer Effect: Understanding How Good People Turn Evil

“Six degrees of separation doesn't mean that everyone is linked to everyone else in just six steps. It means that a very small number of people are linked to everyone else in a few steps, and the rest of us are linked to the world through those special few.”
― Malcolm Gladwell, The Tipping Point: How Little Things Can Make a Big Difference

“The Law of the Few says that there are exceptional people out there who are capable of starting epidemics. All you have to do is find them. The lesson of stickiness is the same. There is a simple way to package information that, under the right circumstances, can make it irresistible. All you have to do is find it.”
― Malcom Gladwell, The Tipping Point: Cum lucruri mici pot provoca schimbări de proporţii