Claudia Wilde

“Believing, with Max Weber, that man is an animal suspended in webs of significance he himself has spun, I take culture to be those webs, and the analysis of it to be therefore not an experimental science in search of law but an interpretive one in search of meaning. It is explication I am after, construing social expressions on their surface enigmatical. And it is not even, finally, meanings that I am after, but rather significances. Culture is not a power, something to which social events, behaviors, institutions, or processes can be causally attributed; it is a context, something within which they can be intelligibly— that is, thickly— described. In brief, a little thicker description is what we need in this life, and that is what, I am here to argue, ethnography, properly conceived as a thick description of particular social situations, does indeed provide. The task of the ethnographer is to make the familiar strange and the strange familiar, to take, as it were, the native's point of view, to get inside his head and see the world the way he does, to delineate the ethos of his culture as that ethos is manifested in actual behavior.”
― Clifford Geertz, The Interpretation of Cultures