“I see this again and again: A small group of customers makes noisy, persistent demands for new features that are too complicated for typical users. You’ll find it hard to convince your stakeholders (who are insiders and therefore experts) that the customers who are also experts (just like them) are not the ones you should listen to.”
― Simple and Usable Web, Mobile, and Interaction Design
― Simple and Usable Web, Mobile, and Interaction Design
Aimee’s 2025 Year in Books
Take a look at Aimee’s Year in Books, including some fun facts about their reading.
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