Ryan

“To harness the true power of content marketing, we must work to be our customers' last search—not their first.”
― Ryan Hanley, Content Warfare: How to find your audience, tell your story and win the battle for attention online.

“Typical is the murderer of thought, the defiler of ideas, the jailer of genius. Typical is the synapse you’ve already burned into that genius brain of yours, and typical leads right to the lizard brain. The lizard brain wants us all to be the same. A flock of geese. A herd of cattle. Middle management. The lizard brain tells us to avoid trouble. “Don’t rock the boat,” says the lizard brain. And we listen.”
― Ryan Hanley, Content Warfare: How to find your audience, tell your story and win the battle for attention online.

“Leadership is the art of giving people a platform for spreading ideas that work.”
― Seth Godin, Tribes: We Need You to Lead Us

“If you obsess over whether you are making the right decision, you are basically assuming that the universe will reward you for one thing and punish you for another.

The universe has no fixed agenda. Once you make any decision, it works around that decision. There is no right or wrong, only a series of possibilities that shift with each thought, feeling, and action that you experience.

If this sounds too mystical, refer again to the body. Every significant vital sign- body temperature, heart rate, oxygen consumption, hormone level, brain activity, and so on- alters the moment you decide to do anything… decisions are signals telling your body, mind, and environment to move in a certain direction.”
― Deepak Chopra, The Book of Secrets: Unlocking the Hidden Dimensions of Your Life