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Claude Whitacre
“You put the hook (and bait) in the water. You wait until there is a nibble. Then you wait a little longer until the fish decides to bite the hook. Then you wait a few seconds more until the fish is committed to eating that bait. Then you pull the line out of the water. And you'll nearly always have a fish.”
― Claude Whitacre, One Call Closing: The Ultimate Guide To Closing Any Sale In Just One Sales Call

Claude Whitacre
“Wouldn't it be smarter to close after the prospect wants to buy? Wouldn't that be easier? Let the prospect discover that they want your offer. How? Want to know what real rapport is? Real rapport is selling at the speed that the prospect wants to buy.”
― Claude Whitacre, One Call Closing: The Ultimate Guide To Closing Any Sale In Just One Sales Call

Claude Whitacre
“What will kill rapport; Bragging. Interrupting. Trying to show that you are smarter than they are. Insulting your competitors. Saying something negative about a previous buying decision they have made. Showing that you are not really listening to what they are saying.”
― Claude Whitacre, One Call Closing: The Ultimate Guide To Closing Any Sale In Just One Sales Call

Claude Whitacre
“People tend to do what they are told to by people in authority. Are you perceived as an expert?”
― Claude Whitacre, One Call Closing: The Ultimate Guide To Closing Any Sale In Just One Sales Call

Claude Whitacre
“Do the prospects see that you are giving them a huge pile of benefits, specific to their needs, for a small pile of money?”
― Claude Whitacre, One Call Closing: The Ultimate Guide To Closing Any Sale In Just One Sales Call

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