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Influence, New and Expanded: The Psychology of Persuasion by
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Mrs Calloway
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The initial request cannot be too large or the person loses faith. It must be exaggerated but still reasonable.
— Jul 31, 2026 03:11AM
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Mrs Calloway
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When you ask for a large request and it is refused and then follow with a smaller request the smaller request is often accepted
— Jul 31, 2026 03:09AM
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Mrs Calloway
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People will often avoid asking For a needed favour if They will not be in a position to repay it – the psychological cost may simply outweigh the material loss
— Jul 30, 2026 11:02PM
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Mrs Calloway
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A person who violates the reciprocity rule by accepting without attempting to return the good acts of others is actively disliked by the social group. The exception is when the person is prevented by repayment for reasons of circumstance or ability
— Jul 30, 2026 11:00PM
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Mrs Calloway
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We may be willing to perform a larger favour than we received merely to relieve ourselves of the psychological burden of debt
— Jul 30, 2026 10:58PM
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Mrs Calloway
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We have been conditioned as humans to become uncomfortable when beholden
— Jul 30, 2026 10:57PM
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Mrs Calloway
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There is a strong cultural pressure to reciprocate a gift Even an unwanted one, But there is no such pressure to purchase an unwanted commercial product
— Jul 30, 2026 10:53PM
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Mrs Calloway
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In the rules of society, there is an obligation to give an obligation to receive and an obligation to repay. I wonder if it is a universal rule that when we give not only must one receive but it must be returned as it is a cycle.
— Jul 30, 2026 10:46PM
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Mrs Calloway
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Perhaps that’s why so many people struggle to receive because in their youth they experienced this feeling of obligation to give in return
— Jul 30, 2026 10:45PM
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Mrs Calloway
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It does not require us to have asked for what we have received in order to feel obligated to repay
— Jul 30, 2026 10:43PM
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Mrs Calloway
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Another person can trigger a feeling of indebtedness by doing an uninvited favour
— Jul 30, 2026 10:42PM
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Mrs Calloway
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The free sample: not only is it a chance for consumers to test the product but it acts as a gift and therefore consumers are more likely to purchase the actual product
— Jul 30, 2026 10:34PM
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Mrs Calloway
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When you give to a human being, there is a reciprocity rule that is ingrained that makes them feel obligated to give back to you. In better words give and you shall receive.
— Jul 30, 2026 10:27PM
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