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Behavioural Economics: A Very Short Introduction
by

Michelle Baddeley

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Behavioural Economics: A Very Short Introduction (Very Short Introductions)

DR.Sally Gomaa is on page 64 of 146

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DR.Sally Gomaa is on page 58 of 146

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Esraa Gibreen is on page 102 of 146

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Esraa Gibreen is on page 81 of 146

ويعرِّف أصحاب هذه النظرية الأجر الفعَّال بأنه الأجر الذي من شأنه تقليل تكاليف العمالة في الشركة. فإذا كان رفع أجر العامل سيؤدي إلى زيادة في إنتاجيته أكبر من الزيادة التي حصل عليها في الأجر، فسترتفع أرباح الشركة لا العكس. على سبيل المثال، إذا زاد أجر العامل بنسبة ١٪، فشجعَتْه تلك الزيادة على الاجتهاد أكثر وزادت إنتاجيته بنسبة ٢٪، فقد انخفضَت بذلك تكاليف العمالة.

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