Status Updates From Presentation Zen: Simple Id...

Punch: personal, unexpected, novel, challenging, humorous

Fundamentals: contrast, repetition, alignment, & proximity

Whether you use images of people or animals in your visuals is up to you; each context and topic is different. Either way, however, be mindful of the power that images of faces have for getting attention and try to use eye gaze to help guide the viewer’s eye (aka if the person/animal is facing or looking at the text)

To amplify, try to simplify.