Status Updates From Two Weeks Notice: Find the ...

“most people don’t post about the slog because it’s more interesting to share the milestones than the grunt work”.

“Women wanted to learn about finances from other women, but the financial consulting industry was traditionally male dominated.”

I like the emphasis on not allowing the pesky stepsister of imposter syndrome (comparisonitis) to let you compare yore back-end work (complete with loose ends and late nights) to someone else’s front-end work that’s polished and pristine.

Building an email list is like owning a house, versus building a social media presence, which is like “building your business on rented land”. Plus email does a better job of turning prospects or avatars into paying customers.

“In today’s marketplace, building your business is building your email list.”

Content creation calendar: For 30 to 60 minutes, brainstorm 8 weeks of free content.

Create and share content once a week. Give away your best stuff for free. Batch similar tasks and work on them simultaneously, to decrease distraction and increase productivity. And schedule out your time.