Paul Bard’s Reviews > The Brian Tracy Success Library Marketing (Hardback) - Common > Status Update
Paul Bard
is 66% done
The second part of this book the key concepts, revolve around measuring customer lifetime value, dominating, systemic analysis, and creative flexibility.
Pretty basic business school stuff
— Mar 27, 2025 07:15PM
Pretty basic business school stuff
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Paul’s Previous Updates
Paul Bard
is 99% done
The vital questions are, is there a market, why will they buy, how do I present what’s unique to the right person with an exciting promise that surprises the competition?
— Mar 27, 2025 07:48PM
Paul Bard
is 33% done
21 chapters. Skill comes from using concepts to ask questions. The skills are research, competitive analysis, positioning, choosing the battlefield, diversion, exploiting gaps, and applying growth tactics. There’s 1 chapter for each skill.
Book would benefit from a restructure.
— Mar 27, 2025 07:13PM
Book would benefit from a restructure.
