Una Aleksic’s Reviews > The Jobs To Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs > Status Update

Una Aleksic
Una Aleksic is on page 119 of 323
My colleague bought it and when I saw it on his desk I immediately told him I wanted to read it after he did. Instead of that, we decided to read it together chapter by chapter and have a little bookclub. I am a PM and he is an experienced engineer so it is a really good match for us to discuss it from different angles. So far it is good for the specific place we are in, a changing organization.
Aug 28, 2025 06:23AM
The Jobs To Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs

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