Troy Terwilliger’s Reviews > The Age of Magical Overthinking: Notes on Modern Irrationality > Status Update

The IKEA Effect is the perfect cognitive antidote to the hyper-intellectual trap of overthinking.
Coined by behavioral economists, the IKEA Effect is a cognitive bias where we place a disproportionately high value on products we partially created or assembled ourselves.

Amanda Montell (drawing on her linguistics background) created Tempeser to mean nostalgia for the present moment. Tempeser is the ultimate structural antidote to declinism and nostalgia porn.
Nostalgia porn forces you to look backward to find safety, which leaves you completely passive and homesick. Tempeser forces your awareness right back down onto the humus—the ground of the present.

You need space to create. And to process all you intake.

It isn’t feminism that has turned Britney, Paris and Lohan into a resurgence likened to the second coming of the holy trilogy: nostalgia has.

Weaponizing illusions of the past is an age old populist marketing tactic…

A contronym (also spelled contraonym, and often called a Janus word or auto-antonym) is a single word that has two meanings that are the exact opposites of each other.

The Recency Illusion is a cognitive glitch where our brains notice a word, a phrase, a concept, or a trend for the first time, and our subconscious instantly leaps to a false conclusion: "Wow, this must be brand new! Everyone is suddenly talking about this."

A toxic relationship is just a cult of one. (1)

The Sunk Cost Trap: Staying in toxic, soul-crushing situations because we're terrified of losing our investment.