Lucio Chen’s Reviews > Be Less Zombie: Transform Your Business Through Innovation, Digitization, and Forward Thinking > Status Update

I am really enjoying it. It has given me a lot of ideas in innovation framework and conducting workshops to spur creativity. Can’t wait to also watch the free videos offered by Elvin Turner.

Identify the Right Opportunities: The 2nd 50 pages is fascinating. I am falling in love with the book. Elvin Turning brings examples how problems can be solved counter intuitively. All products and services are created to help customer make progress. Elements of Value helps to define the progress units. It also touches on how to design Catalytic Questions that help drive productive brainstorming sessions.

This book has drawn my attention from The Innovation School podcast, where the author talked about creativity constipation (people have bald idea but afraid to speak about it) and creativity indigestion (even when people have ideas , they will not have time to execute them). The first 50 pages laid the foundation of the types of innovations & the innovation framework. Can’t wait to continue reading!