Maryam’s Reviews > Change: How to Make Big Things Happen > Status Update

"By turning peers into informants against one another, this strategy dismantled the reinforcing networks of trust and support that might have mobilized dissent. Collective suspicion weakened the social bonds within American communities, eliminated trust within friendships,and disrupted the infrastructure that would be needed to mount an opposition."

Put 'enemies' instead of 'informants' & it all sounds too familiar.

Well, things got interesting :))
All throughout this Twitter example, I keep thinking how the news of this small startup reached my small community of harry potter fans. Wish we could trace all this now, make a map of how it all spread.

"What you read will help you answer two questions that are at the forefront of what all parents, teachers, voters, businesspeople, policymakers, public-health workers, entrepreneurs, and activists want to know: How does change happen, and what can we do to help?"

I guess I did pick the right book.

So far, I've learned that influencer marketing is mostly not effective, and that social star can even prevent change rather than promote it. But if it's so, then why is influencer marketing still so popular and seen every where?
Hopefully I'll know the answer somewhere along the road.

I didn't realize this book is so new, it literally starts with an example about covid :))))
I don't think I ever felt a book that talked about such new events. Im gonna enjoy this one