Hélio Steven’s Reviews > From Bacteria to Bach and Back: The Evolution of Minds > Status Update

I can't for the life of me take "memetics" seriously, and I think Dennett's insistence on it is just embarassing a lot of times. I agree with him much, even most of cultural change doesn't require "conscious uptake" or intelligent projection, and that we can explanatorily benefit from applying evolutionary theory to such change, but we don't need meme talk to engage in this kind of project