Nell’s Reviews > Doppelganger: A Trip into the Mirror World > Status Update

“Because unlike so much else upon which we might like to have some sort of impact, the canvas of the self is compact and near enough that it feels like we might actually pull off some measure of control. Even though as I have discovered, this, too, is a grand illusion.

And so the question remains: What aren’t we building when we are building our brands?”