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“The true purpose of a business is to create and keep a customer, not to make you money.”
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“The purpose of a business is to get and keep a customer. Without customers, no amount of engineering wizardry, clever financing, or operations expertise can keep a company going.”
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“just as energy is the basis of life itself,and ideas the source of innovation,so is innovation the vital spark of all human change,improvement and progress”
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“Creativity is thinking up new things. Innovation is doing new things.”
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