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Bobby Hoffman

Goodreads Author

Born

in The United States

Website

http://www.hackyourmotivation.com

Twitter

ifoundmo

Genre

Psychology, Business, Self Help

Member Since

June 2017

URL

https://www.goodreads.com/drbobhoffman

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A New Yorker in spirit, Dr. Bobby Hoffman is an Associate Professor at the University of Central Florida (UCF), now calling Orlando home. A 2006 graduate of the University of Nevada, Las Vegas (UNLV) with a PhD in Educational Psychology. Bobby joined UCF in August 2006 after a 20-year career in human resources management and performance consulting working with the world's most successful global companies including GE, NBC, KPMG, and the National Basketball Association (NBA). Currently, Hoffman teaches a variety of classes at the graduate level in motivation, learning, cognition, and intelligence. ...more

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Where did you get the idea for your most recent book?

Bobby Hoffman As a professor, in order to keep my job I have to publish in scientific journals. Unfortunately, the majority of people who read journals are either s…moreAs a professor, in order to keep my job I have to publish in scientific journals. Unfortunately, the majority of people who read journals are either students required to read the work for course success or other researchers. In addition, journal articles are often way too complicated and sometimes we have to repeatedly read the material to decipher the author's message. This academic reality means that some great information never gets to the people who can enjoy and prosper most from the findings.

My motive for writing "Hack Your Motivation" was to take the latest research from psychology, education, business, athletics and neuroscience and transform that information into an easy-to-read and easy-to-master and engaging narrative that includes practical strategies that I call "Hacks." The material is written in a concise and amusing form with stories behind each one of the hacks. Every hack can be easily applied to everyday life.

The idea of deconstructing hard-core science into an amusing narrative is something that I have considered for quite some time. Academics tend to make their work overly complicated, using too many big words, and sometimes neglect to address the practical value of science. For example, it's great to know about the theory of gravity, but it's more important not to stand under a tree and get hit in the head by a falling apple. I also believe you can laugh and learn at the same time through engaging examples.

I realized after writing my textbook (Motivation for Learning & Performance) and getting feedback, that what people really needed was a handbook written in conversational style that helps them gain personal awareness as a means to understand their motives and behavior (and the behavior of others). Also, some people may be highly motivated, but may not know the diverse and effective strategies needed to reach their goals effectively and efficiently.

All of these factors contributed to the "Hack Your Motivation" concept. Based on the Amazon reviews thus far, I think I have reached my goal. There is no reason to complicate the simple, and no reason to why we shouldn't be able to smile while learning at the same time.

Dr. Bobby

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Can you tell us a two-sentence horror story?

Bobby Hoffman Getting a Goodreads question on a topic completed unrelated to my writing or expertise is a pretty horrible story. Any other questions?

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Bobby Hoffman’s books

Average rating: 3.82 · 34 ratings · 1 review · 6 distinct works

	Hack Your Motivation: Over 50 Science-based Strategies to Improve Performance 3.48 avg rating — 21 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Motivation for Learning and Performance 4.13 avg rating — 8 ratings — published 2015 — 4 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Motivational Murder: The Seven Worst Mistakes Leaders Make it was amazing 5.00 avg rating — 2 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The Paradox of Passion: How Rewards Covertly Control Motivation 4.50 avg rating — 2 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Paradox of Passion, The: How Rewards Covertly Control Motivation it was amazing 5.00 avg rating — 1 rating	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	THE GUIDE TO BUSINESS SURVIVAL: 50 Answers Every Manager Must Know 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

More books by Bobby Hoffman…

Bobby is Currently Reading

Bobby Hoffman is currently reading

I Hope This Finds You Well

by Natalie Sue (Goodreads Author)

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Sep 09, 2024 07:07PM

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Best Short Tales of Franz Kafka

by Franz Kafka

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Jun 29, 2023 07:16PM

Bobby Hoffman is currently reading

Nudge: Improving Decisions About Health, Wealth, and Happiness

by Richard H. Thaler

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Feb 24, 2021 06:49PM

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Bobby Hoffman rated a book it was amazing Paradox of Passion, The: How Rewards Covertly Control Motivation by Bobby Hoffman (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jul 20, 2025 12:17PM · like
Bobby Hoffman rated a book it was amazing The Paradox of Passion: How Rewards Covertly Control Motivation by Bobby Hoffman (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jul 20, 2025 12:17PM · like
Bobby Hoffman has read The Paradox of Passion: How Rewards Covertly Control Motivation by Bobby Hoffman (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jul 20, 2025 12:16PM · like
Bobby Hoffman is currently reading I Hope This Finds You Well by Natalie Sue (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Sep 09, 2024 07:07PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of I Hope This Finds You Well by Natalie Sue. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — I Hope This Finds You Well by Natalie Sue <iframe sandbox id="wrongBookKindlePreviewScreen">
Bobby Hoffman rated a book it was amazing The Housemaid's Secret (The Housemaid, #2) by Freida McFadden (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 21, 2024 10:08PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of The Housemaid's Secret by Freida McFadden. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — The Housemaid's Secret by Freida McFadden <iframe sandbox id="wrongBookKindlePreviewScreen">
Bobby Hoffman wants to read The Molecule of More: How a Single Chemical in Your Brain Drives Love, Sex, and Creativity—and Will Determine the Fate of the Human Race by Daniel Z. Lieberman (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Apr 05, 2024 08:05AM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of The Molecule of More by Daniel Z. Lieberman. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — The Molecule of More by Daniel Z. Lieberman <iframe sandbox id="wrongBookKindlePreviewScreen">

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Quotes by Bobby Hoffman (?)

“General feelings of well-being and psychological satisfaction are linked to stronger resistance to common cold viruses, quicker recovery from illnesses (including cancer), and longer lives. When you feel better, your energy will increase; you will sleep better, eat better, and have more (and better) sex. People who have stronger feelings of well-being are perceived as more social, demonstrate more creativity, and tend to be well liked. Happy people more frequently donate their time to help those in need and are more likely to be optimistic about the future”
― Bobby Hoffman, Hack Your Motivation: Over 50 Science-based Strategies to Improve Performance

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“Overachievers look forward to the finish line, underachievers look back to see who they are beating.”
― Bobby Hoffman, Hack Your Motivation: Over 50 Science-based Strategies to Improve Performance

tags: motivational-quotes

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“Knowledge is not determined by what you know, but by whether you believe you can always learn.”
― Bobby Hoffman, Hack Your Motivation: Over 50 Science-based Strategies to Improve Performance

tags: motivational-quote

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Bobby’s Quotes

tags: motivational-quotes

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“Knowledge is not determined by what you know, but by whether you believe you can always learn.”
― Bobby Hoffman, Hack Your Motivation: Over 50 Science-based Strategies to Improve Performance

tags: motivational-quote

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“Beware of simple solutions, they often lead to complex problems.”
― Bobby Hoffman, Hack Your Motivation: Over 50 Science-based Strategies to Improve Performance

tags: leadership-development

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“Always forgive your enemies; nothing annoys them so much.”
― Oscar Wilde

tags: attributed-no-source, enemies, forgiveness, strategy

81776 likes

“Leave the gun, take the cannoli--Clemenza to Rocco in the Godfather (1972)”
― Richard S Castellano

Bobby’s Year In Books

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Bobby Hoffman

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