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364 ratings | 67 reviews | avg rating:4.38

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2026 Reading Challenge

2026

READING

CHALLENGE

Drew Neisser has read 21 of 24 books.

88%

Drew Neisser

Goodreads Author

Born

in Newport Beach, CA, The United States

February 19

Website

http://www.renegademarketing.com

Twitter

DrewNeisser

Genre

Business, History, Fiction

Influences

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Member Since

May 2016

URL

https://www.goodreads.com/drewneisser

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Drew is obsessed with CMOs, Ben Franklin, and penguins. He’s founded 2 companies, written 2 books, and recorded over 390 episodes of Renegade Marketers Unite (podcast). Having interviewed over 500 CMOs, he’s a singular expert. Described by Jay Baer as “one of the strongest B2B marketing thinkers in the world,” Drew has advised dozens of CMOs on a 1:1 basis and hundreds through CMO Huddles, the community of B2B CMOs he started in 2020. His most recent book, Renegade Marketing: 12 Steps to Building Unbeatable B2B Brands, was a 2023 finalist for the AMA’s Best Marketing Book. He is a Top Voice on LinkedIn, an Urban Green Council board member, and proudly supports the Global Penguin Society.

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Combine Editions
Drew Neisser’s books

Average rating: 3.53 · 80 ratings · 14 reviews · 3 distinct works • Similar authors

	Renegade Marketing: 12 Steps to Building Unbeatable B2B Brands by Drew Neisser (Goodreads Author), Brent Adamson (Foreword) 3.49 avg rating — 51 ratings — 6 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The CMO's Periodic Table: A Renegade's Guide to Marketing 3.36 avg rating — 25 ratings — published 2015 — 4 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Scalable Acts of Marketing: The Ultimate Playbook for Scaling Your Business through Growth Marketing by Joshua Leatherman, Drew Neisser (Goodreads Author) (Foreword) it was amazing 5.00 avg rating — 4 ratings — 3 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

* Note: these are all the books on Goodreads for this author. To add more, click here.

576 posts
Drew Neisser's Blog

Stop Paying the B2B Trust Tax

Some of the most expensive friction in B2B marketing starts with one question. Can I trust this?

The buying process already comes with enough hesitation. Add a message that burns extra brain calories, a brand promise that shifts depending on where you meet it, or outreach that feels suspiciously automated, and the trust tax starts piling up. Every extra layer gives buyers another reason to pause.

Drew is Currently Reading

Drew Neisser is currently reading

Ben & Me: In Search of a Founder's Formula for a Long and Useful Life

by Eric Weiner (Goodreads Author)

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Nov 25, 2024 03:59AM

Drew Neisser is currently reading

Bulletproof Your Career: Secure Your Financial Future and Do Fulfilling Work on Your Own Terms… for LIFE!

by Patricia Romboletti (Goodreads Author)

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Nov 27, 2022 02:33PM

Drew Neisser is currently reading

Platform Revolution: How Networked Markets Are Transforming the Economy―and How to Make Them Work for You

by Geoffrey G. Parker

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Mar 30, 2024 12:11PM

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Drew’s Recent Updates

Drew Neisser wrote a new blog post Stop Paying the B2B Trust Tax Some of the most expensive friction in B2B marketing starts with one question. Can I trust this? The buying process already comes with enough hesitati Read more of this blog post »
Sep 26, 2026 04:23AM · like
Drew Neisser wants to read The Simp: A Novel Without a Hero by Roshan Sethi	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 11, 2026 04:41PM · like
Drew Neisser wants to read Cool Machine (The Harlem Trilogy, #3) by Colson Whitehead (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 10, 2026 06:53PM · like
Drew Neisser wants to read The Amateur by Chris Bohjalian (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 10, 2026 06:52PM · like
Drew Neisser rated a book really liked it One Day, Everyone Will Have Always Been Against This by Omar El Akkad (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 10, 2026 06:51PM · like
Drew Neisser rated a book it was amazing There Is No Place for Us: Working and Homeless in America by Brian Goldstone (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Aug 10, 2026 06:50PM · like
Drew Neisser rated a book really liked it Democracy Awakening: Notes on the State of America by Heather Cox Richardson	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jun 14, 2026 07:19PM · like
Drew Neisser rated a book really liked it Autonomous Transformation: Creating a More Human Future in the Era of Artificial Intelligence by Brian Evergreen (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jun 14, 2026 07:18PM · like
Drew Neisser rated a book it was amazing The AI-Driven Leader: Harnessing AI to Make Faster, Smarter Decisions by Geoff Woods	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jun 14, 2026 07:17PM · like
Drew Neisser rated a book really liked it Move Fast and Fix Things: The Trusted Leader's Guide to Solving Hard Problems by Frances Frei	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jun 14, 2026 07:15PM · like