Ed "Skip" McLaughlin's Blog
May 3, 2017
Listen Now: Starting, Funding, and Building Your Own Business
Length: 25:06
Ed “Skip” McLaughlin is the author of The Purpose Is Profit: The Truth about Starting and Building Your Own Business, along with co-authors Wyn Lydecker and Paul McLaughlin. The Purpose Is Profit is available on Amazon.com and at your favorite bookstore now.
Ed McLaughlin...
May 1, 2017
“The Purpose Is Profit” Media Coverage – Full List Summary
Here is a summary of the Media Coverage The Purpose Is Profit.
April 17, 2017 – Wharton Business Radio Interview – Starting, Funding, and Building Your Own Business
April 10, 2017 – The Globe and Mail – Prioritize Profit over Purpose at the Start of a New Business
March, 2017 – Entrepreneur’s Bookshelf – 17 Business Tips and Lessons from The Entrepreneur’s Bookshelf
January 31, 2017 – The Washington Times – A Big Lift for Small Business
Jan...
April 25, 2017
Casting a Wider Net: Building Your Indirect Sales Channel
2017 Small Business Symposium
April 6, 2017
Press Release: Darien Library Business Book Group to Welcome Local Authors

Darien Library’s Business Book Group will meet to discuss The Purpose is Profit: The Truth about Starting and Building Your Own Business on Wednesday, April 12th at 6:00 pm. The authors, Ed McLaughlin and Wyn Lydecker, will join the group to answer questions from the participants. Both McLaughlin and Lydecker live in Darien. Library staff members will lead the informal discussion from 6:00 – 6:45 p.m., followed by networking over wine, beer, and light refreshments u...
March 10, 2017
Available Now! Your Startup Manifesto
By Ed “Skip” McLaughlin
I am pleased to announce that 800-CEO-READ has selected our Startup Manifesto, “The Ten Commandments of Startup Profit.” Click here to learn more and download your copy.
From the beginning, I organized my business, USI, around the 10 core profit principles of “The Ten Commandments of Startup Profit.” By factoring profit into every business decision, USI generated a 20% operating profit margin, while growing our revenues at a 40% compounded annual rate.
You can use...
March 7, 2017
3 Questions to Ask Before Starting Your Business
By Ed McLaughlin and Wyn Lydecker
You are determined to start your own business. You have thought about it long enough. You have set it as a life goal. Yet, there are three critical questions inhibiting your lift-off:
What type of business should it be? Can you make a profit? What would be the impact of failure?These are the perfect questions to ask. After all, you are going to put your most precious asset on the line – your hard-earned reputation. Your reputation is your stock-in-tra...
February 28, 2017
Selling is a Contact Sport
By Ed McLaughlin
Entrepreneurs are a brazen bunch. They feel so strongly about their business vision that they are willing to do almost anything to make it a reality. They accept the responsibility to produce a quality product that provides a superior value proposition. Like professional athletes, entrepreneurs love to compete. Yet sometimes, entrepreneurs can underestimate the value of a professional sales force, even believing that “my product will sell itself.”...
Sales is a Contact Sport
By Ed McLaughlin
Entrepreneurs are a brazen bunch. They feel so strongly about their business vision that they are willing to do almost anything to make it a reality. They accept the responsibility to produce a quality product that provides a superior value proposition. Like professional athletes, entrepreneurs love to compete. Yet sometimes, entrepreneurs can underestimate the value of a professional sales force, even believing that “my product will sell itself.”...
February 25, 2017
Congratulations to Holy Cross Shark Tank Competition Winner
By Ed McLaughlin
Paul Wiley, a freshman, is the distinguished winner of the College of the Holy Cross Shark Tank Competition and a prize of $12,000.
A member of the class of 2020, Paul pitched his business, PW Industries, to four judges: Ed McLaughlin, April Lukasik, Tom Flynn, and Bryan Sparks.
PW Industries, which specializes in custom, handcrafted executive products and jewelry for the promotional products industry has realized a profit from the get-go. Paul’s...