Luis Perez-Breva

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Luis Perez-Breva

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October 2012


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Luis Perez-Breva There’s got top be a way to explain artificial intelligence so that we get to imagine how we may benefit from it. The scary part we have it down pat a…moreThere’s got top be a way to explain artificial intelligence so that we get to imagine how we may benefit from it. The scary part we have it down pat already, ...(less)
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“But if you are hoping for a straight path to impact, innovating may appear daunting at first. You need a lot of information to trace changes at the outcome all the way back to the beginnings. That’s why the stories of innovations in hindsight reveal so little of what one needs to do. And forecasting an outcome, or a product, or a user, or an organization, or a business model, or the specific technology needed from the hunch that characterizes the genesis of an innovation requires obtaining an insurmountable amount of knowledge of the dynamics ahead.”
Luis Perez-Breva, Innovating: A Doer's Manifesto for Starting from a Hunch, Prototyping Problems, Scaling Up, and Learning to Be Productively Wrong

“None of these examples suggests a linear process in which changes at the outset can easily be traced all the way to the outcome, much as you expect a car to accelerate mildly after a gentle push on the gas pedal. We humans seem to strive to find linearity even when there is none. That’s why stories in hindsight that paint a linear path are so soothing—no matter their seemingly magical changes of direction.”
Luis Perez-Breva, Innovating: A Doer's Manifesto for Starting from a Hunch, Prototyping Problems, Scaling Up, and Learning to Be Productively Wrong

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