Lance Tyson

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Lance Tyson

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November 2019


A born entrepreneur and self-starter, Lance Tyson is an authority in the sales world with a passion for developing strong business leaders. Lance has worked with some of the biggest names in sports and entertainment, including the New York Yankees and the Dallas Cowboys. After leaving school to start his first business, Lance began working for Dale Carnegie. He rose through the ranks eventually building the most successful Dale Carnegie operation in North America. After a fifteen year run, Lance sold his interest in Dale Carnegie in order to form a new company, Tyson Group. The focus of Tyson Group is to diagnose your sales team and propose solutions that deliver results that make sense for your organization and needs. We aren’t just a comp ...more

From Lemons to Lemonade: Turn Sales Objections Into Opportunities



We’ve all had experiences when we felt a sale was going pretty well, and we felt the momentum gaining. Then, out of the blue, brake lights. Everything comes to a screeching halt. A prospect will suddenly tell you that your price is too high, or that they don’t have the budget, or that they aren’t sure your product or solution really has value.

The job of the sales professional is to take those sale Read more of this blog post »
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Published on January 07, 2020 06:56 Tags: objections, sales, sales-negotiations, sales-process, sales-tips
Average rating: 4.05 · 216 ratings · 80 reviews · 5 distinct worksSimilar authors
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“To live without mirrors is to live without the self.” - Margaret Atwood”
Lance Tyson, The Human Sales Factor: The Human-to-Human Equation for Connecting, Persuading, and Closing the Deal

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