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Lomit Patel

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Lomit Patel

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Lomit Patel is the Vice President of Growth at IMVU. Prior to IMVU, Lomit managed growth at early-stage startups including Roku (IPO), TrustedID (acquired by Equifax), Texture (acquired. by Apple) and EarthLink. Lomit is a public speaker, author, advisor, and recognized as a Mobile Hero by Liftoff. Lomit’s new bestselling book Lean AI, is part of Eric Ries’ “The Lean Startup” series, now available at Amazon.


Customer Retention Strategy that Increases Repeat Purchases

For the first decade of my career in growth marketing, I obsessed over acquisition more than customer retention.

What is the most important time for customer retention?

The most important time for customer retention is the first 72 hours after a customer makes their first purchase. This early window determines whether a buyer becomes a repeat customer or churns. Brands that optimize onboarding, e

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Published on April 12, 2026 13:18
Average rating: 3.65 · 37 ratings · 13 reviews · 1 distinct work
Lean AI: How Innovative Sta...

3.65 avg rating — 37 ratings5 editions
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Customer Retention Strategy that Increases Repeat Purchases

For the first decade of my career in growth marketing, I obsessed over acquisition more than customer retention.What is the most important time for cu Read more of this blog post »
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