6 ratings | 1 review | avg rating:5.00

Anne Zeiser’s Followers (8)

Anne’s Bookshelves

to-read (6)
currently-reading (1)
read (6)

Anne’s Friends (84)

W. Whalin

931 books | 7,611 friends

Joanne Manaster

1,511 books | 1,024 friends

James Morcan

1,627 books | 4,992 friends

James Rutenbeck

25 books | 158 friends

Lisa Cerqueira

616 books | 21 friends

David Dobbs

338 books | 509 friends

Diana Ingraham

48 books | 345 friends

Prof. Dr. Vladimer Botsvadze

221 books | 2,309 friends

More friends…

Anne Zeiser

Goodreads Author

Born

The United States

Website

http://www.transmediamarketing.com

Twitter

azuremedia

Genre

Nonfiction, Art, Science

Influences

https://www.mediapost.com/people/anne... ...more

Member Since

October 2013

URL

https://www.goodreads.com/annezeiser

edit data

Anne Zeiser is a critically-acclaimed producer and media strategist who has stewarded iconic series for PBS, produced news for CBS, managed national brands for marketing firms, and founded Azure Media, which develops transmedia projects on air, online, and on the go that fuel social impact. With media partners from PBS and the BBC to Miramax and Sikelia Productions, Zeiser has successfully launched and marketed film studios and media organizations, feature and documentary films, television series and specials, mobile games and apps, and online video and media communities.

Zeiser is a member of the National Academy of Television Arts & Sciences, a board member of the Filmmakers Collaborative, and an adjunct professor at Emerson College. She ...more

Learn more
Ask the Author

To ask Anne Zeiser questions, please sign up.

Popular Answered Questions

Where did you get the idea for your most recent book?

Anne Zeiser I've been "playing" actively in transmedia for 15 years, though it wasn't called that back in the day. I've worked in media and entertainment most of …moreI've been "playing" actively in transmedia for 15 years, though it wasn't called that back in the day. I've worked in media and entertainment most of my professional life and started adding media platforms to deliver more elements of editorial and story AND to market the projects to reach audiences. Experimenting with media platforms revealed a whole new host of possibilities, particularly how an integrated content strategy can create immersive, participatory experiences for audiences. Then audiences become co-producers, co-distributors, and co-marketers of your project. Plus, it's fun to see what audiences come up with! (That's a big part of what I do now at my media company).

The specific inspiration for this book came from creating a new course on Transmedia Development for Emerson College's Visual and Media Arts department in 2012 (where I'm a sometimes adjunct professor). It was engaging with these brilliant and creative young minds that pushed me to write this book to share further and connect with more people interested in media and entertainment content creation and content marketing.

So, I'm interested in other media makers and media marketers thoughts on the book and related subjects.(less)

flag

1 like · like
Comment

See 1 answer from Anne Zeiser…

Combine Editions
Anne Zeiser’s books

Average rating: 4.12 · 17 ratings · 1 review · 2 distinct works

	Transmedia Marketing: From Film and TV to Games and Digital Media 4.12 avg rating — 17 ratings — published 2015 — 9 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Anne Zeiser: Transmedia Marketing : From Film and TV to Games and Digital Media (Hardcover); 2015 Edition by Anne Zeiser (Goodreads Author), Unknown Author 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

* Note: these are all the books on Goodreads for this author. To add more, click here.

30 posts
Anne Zeiser's Blog

PROJECT 2025 -- RX FOR UNFETTERED AUTHORITARIANISM

By Anne Zeiser, Founder of Azure Media ,

Author of Transmedia Marketing: From Film and TV to Games and Digital Media

Project 2025's "Mandate for Leadership: The Conservative Promise" is a 900+ page document creating a roadmap for a new conservative world order. I strongly suggest you read the entire document. I believe it adds up to a dystopian future. Expect childre

Anne is Currently Reading

Anne Zeiser is currently reading

The Serengeti Rules: The Quest to Discover How Life Works and Why It Matters

by Sean B. Carroll

bookshelves: currently-reading

Rate this book

Clear rating

1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

Dec 23, 2016 04:19PM

rss
Anne’s Recent Updates

Anne Zeiser wrote a new blog post PROJECT 2025 -- RX FOR UNFETTERED AUTHORITARIANISM By Anne Zeiser, Founder of Azure Media , Author of Transmedia Marketing: From Film and TV to Games and Digital Media Project 2025's "Mandate f Read more of this blog post »
Dec 17, 2024 03:14AM · like

More of Anne's books…

recent posts
Anne’s Groups

Web Serial Fiction — 347 members — last activity Oct 17, 2024 11:38PM
For authors and fans of online fiction. Do you blog a story? Read web comics or online serial fiction? Let's explore the serial medium and discuss wha ...more

Writings Chats and Friends — 32 members — last activity May 15, 2021 04:32PM
After the fire took down our studio and Monica Brinkmans' home, we decided to create a new internet radio show that includes a bit of writing, and cha ...more

Avengers Assemble! — 224 members — last activity Nov 10, 2023 06:04PM
For all you Marvel nuts, old and young, new or long-time fans...this is the group for you! Discuss comics, talk about the movies, and have tons of fun ...more

DC Comics Fans — 349 members — last activity Jun 12, 2020 12:07PM
If you love reading DC Comics or enjoy all things DC (movies, TV, etc). This is the group for you. Geek or non-greek you're all welcome. Join and inv ...more

Anime Lovers — 707 members — last activity Sep 20, 2022 06:23PM
Welcome to the new and improved (Well to some of us it's improved) Anime lovers! Have fun roleplaying with other members of the group :) We hope you e ...more

Comic Books — 270 members — last activity Apr 19, 2022 08:45PM
DC, Marvel, Dark Horse, and others. This is the place to geek out about your favorite characters and lamest plot-lines.

Minecrafters — 41 members — last activity Oct 13, 2023 05:37AM
This is for all yall out there that like minecraft!

Zelda — 43 members — last activity Aug 09, 2012 05:54PM
If u have played any of these games JOIN!!!!!!!!!!!1

I LUV GRAPHIC NOVELS!!! =3 — 37 members — last activity Nov 28, 2011 08:36PM
This is a group dedicated to the awesomeness of comics, manga, other graphic novels, graphic novels on the big screen, animated shows on the televisio ...more

Video Game Chat — 29 members — last activity Oct 30, 2011 08:35PM
You like video games or want to find some new ones to play? Here we talk about any games, Pokemon, Halo, Zelda, ANYTHING!!! Plus I'm looking for some ...more

More of Anne’s groups…

Anne’s Friend Comments

No comments have been added yet.

Anne Zeiser’s Followers (8)

Anne Zeiser

Goodreads Author

Popular Answered Questions

rssAnne’s Recent Updates

rss
Anne’s Recent Updates