Bernard Marr
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More books by Bernard Marr…
“As business leaders we need to understand that lack of data is not the issue. Most businesses have more than enough data to use constructively; we just don't know how to use it. The reality is that most businesses are already data rich, but insight poor.”
― Big Data: Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance
― Big Data: Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance
“Those companies that view data as a strategic asset are the ones that will survive and thrive.”
― Data Strategy: How to Profit from a World of Big Data, Analytics and the Internet of Things
― Data Strategy: How to Profit from a World of Big Data, Analytics and the Internet of Things
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