I’m back! Haven’t posted for many months.

I don’t know about you, but the recent college admission scandal gave me a total gut punch. All these rich people buying and cheating their way into colleges. Disgusting.

(In case you don’t know what I’m talking about, read this: They Had It Coming from The Atlantic.)

I did some soul-searching about my own role as an essay writing coach in this crazy college admissions industry. The unfair stress on kids, the insane antics of desperate parents and the toxic collusion of privilege and education.

Living in affluent Laguna Beach, California, the last 23 years, where several of the 33 parents charged in this scandal are from, I’ve worked with my share of oblivious, entitled parents. Most of the mothers and fathers, however, have been good people trying to do what they thought best for their kids–and I tried to focus on them. 

When I learned about this scandal, and the sleazy college admissions counselor from nearby Newport Beach who masterminded the whole scam, I seriously considered quitting my Essay Hell business. It was too hard to ignore the sullied admissions world. When anyone asked me what I did for a living, I was embarrassed to tell them. And still am. Maybe I could start a dog-walking service or drive a school bus.

In the decade I have worked with students and others on these essays, I tried to stay outside the admissions frenzy and resisted the networking scene among the related industry “players.” I stuck to working with individual students, and coaching groups of teachers, counselors and others so they could help students learn how to write essays that were effective and meaningful. And also become better writers in the process! How could that be a bad thing?

My goal was to empower anyone working with these essays with specific writing techniques and tips so they could effectively find their unique stories and tell them in an engaging and meaningful narrative style. I did not try to game the system, or encourage gimmicks or shortcuts. And of course never wrote essays for students. (I know, I sound defensive. Guess I am a bit.)

Based on the feedback from students, parents and others over the years, most of those who did the hard work wrote outstanding essays and got into terrific schools. No cheating. No influencers. No bribes. (As far as I know. Sheesh!)

In the past, I charged a bundle for private hour-long tutoring sessions. I justified it because I’m good at what I do, have a lot of professional experience and thought my fees should reflect my value.

But charging $200 an hour for one-on-one coaching did put me in the hot seat of giving the most privileged students and families an edge in the admissions game. No denying that.

So I’m done with that for the time being. Now I’m in the process of revamping my services so that I can make my tutoring more accessible and feasible to all students. And I believe they can be equally effective and helpful.

Here’s my plan. I’m still offering in-person and online essay-writing training workshops to groups of teachers, counselors and students. But no more private sessions, at least for now. And I intend to only offer editing services to students who start with my Jumpstart webinars and are on the right track from the get-go. (I believe that prevents too much intervention on my part, to keep it fair.)

Instead, I’m planning to offer my college application essay writing instruction and advice through group workshops online (webinars via YouTube Live) and keep them relatively cheap and simple.

Starting soon (June 15 first one!), I will offer hourlong online Webinar Jumpstart sessions. They will cost $30 each.

All webinars will also include access to my popular online College Application Essay Writing Course, which has 11 videos, handouts and ALL my essay writing guides on it (Escape Essay Hell and Heavenly Essays). This will be FREE (currently charge $99 just for the course!) 

At first, most of these online workshops (webinars) will feature my trademark Jumpstart process, where I quickly help students understand what makes a great essay, and then step them through a step-by-step brainstorming process to identify killer topics, as well as how to structure their drafts. The idea is to help you get launched!

In upcoming weeks, I will set up a schedule of available workshops (webinars) on my Services page. As summer gets rolling into fall, I will offer other follow-up workshops topics, such as How to Write the University of California Essays, How to Write the Most Common Supplemental Essays, How to Self Edit and Bump Up Essays, etc.

If this works out, I like to think that any or all students can get plenty of great inspiration and direction on how to write their essays–ALL of them–for around $100 or less. Some might only need one workshop, and they are off.

I will continue to offer my online writing bootcamp (that includes my writing guides) FREE to all teachers and students who are underprivileged or underserved. Just email me and let me know your name, school, city/state, and background: EssayHell@gmail.com. And students who cannot afford my webinar rates can also contact me and we can work out something they can afford.

I would love to hear from you if my new approach sounds fair and a good way to get help on these essays. Also, what days and times would work best? Please leave comments, ideas and questions in the comment section below. Or email me directly at: EssayHell@gmail.com.

Thanks for reading this. I hope I don’t sound like a martyr or that I’m looking for praise for these changes. They are mainly so that I feel good about what I’m doing, and thought I would try to explain the reason behind them.

So stay tuned!

Don’t worry about your essays and your future! You got this! And I hope I get the opportunity to help you.

Janine Robinson

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