Y’know, when I was working at Nintee as a marketer, I asked myself: there are so many marketers out there, what is it that makes me unique?

I did not have an immediate answer back then but this question kept lurking at the back of my mind.

Later when I grew Nintee’s instagram page to 100k and Paras (the founder) asked me to delegate its entire operations to interns and contractors, I could not replace myself in a particular area.

There were many content writers and scriptwriters, but none who could write in a way that would emotionally connect with our audience.

That’s when it hit home! I’ve always been great at connecting with people at an emotional level. In other words, I can make people “feel” a certain way.

And emotional connection precedes all forms of human influence. At Nintee, I just happened to discover it first-hand.

Y’know, there are things inside each of us that make us truly unique. One-of-a-kind. (But how many times do we come across individuals that are one-of-a-kind?)

Upon observing myself closely and my patterns, I have discovered that I seek to understand people subconsciously. (This is a choice-less behavior. There is no effort involved.)

This understanding naturally leads to specific behaviors, actions, and communication that resonates at an emotional level.

And this resonance leads to influence. Every single time. Like magic!

This is my uniqueness.

So, tell me, what makes you unique?