The Brand is the Prompt (Thinks Out Loud 465)

Photo/illustration of man interacting with AI agent on mobile to convey the idea that the brand is the prompt

One of my favorite facts about the internet is that people will always tell you when you’re wrong. Seriously. It’s a feature, not a bug. Because when that happens, it helps you think more clearly, more deeply about your topic and your ideas. If you want to know what you really think, ask the internet. They’ll let you know whether you got it right… or not. That’s what happened last week when I talked about how companies can win in AI-powered search. Whether we’re talking about Google’s AI Overvie...

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Published on June 19, 2025 05:44
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