58 books
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1 voter
Advertising
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I don't know the rules of grammar. If you're trying to persuade people to do something, or buy something, it seems to me you should use their language.
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Think of cocaine. In its natural form, as coca leaves, it's appealing, but not to an extent that it usually becomes a problem. But refine it, purify it, and you get a compound that hits your pleasure receptors with an unnatural intensity. That's when it becomes addictive.
Beauty has undergone a similar process, thanks to advertisers. Evolution gave us a circuit that responds to good looks - call it the pleasure receptor for our visual cortex - and in our natural environment, it was useful to ha
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― Stories of Your Life and Others
― Stories of Your Life and Others
I am a recently published author and am extremely interested in doing a review swap. If anyone w…more
2 members,
last active 11 years ago
This group will allow you to find wonderful books at delightful prices! Want to recommend a book…more
1,739 members,
last active 5 days ago
A forum for sharing information about use of Goodreads self-serve ads.
1 member,
last active 5 years ago
I've worked in marketing for over 20 years and know a thing or two about marketing strategy, bra…more
1 member,
last active 5 years ago
