53 books
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29 voters
Neuromarketing
Essential Reads For Health, Wealth and Happiness: How To Know What You Do Not Know
201 books
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238 voters
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The more a certain product activates the reward center with its unique characteristics or its predominant social stature, the more that product gets chiseled into the long-term memory of the consumer, making it a fundamental part of the individual's psychological well being.
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The Ecology Frame focuses on achieving your goals in a way that benefits everybody. It involves acting morally and setting up scenarios where everybody wins.
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