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Neuromarketing Books

Showing 1-50 of 229
Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing (Hardcover)
by (shelved 35 times as neuromarketing)
avg rating 3.96 — 1,457 ratings — published 2011
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Buyology: Truth and Lies About Why We Buy Buyology: Truth and Lies About Why We Buy (Hardcover)
by (shelved 21 times as neuromarketing)
avg rating 3.76 — 14,500 ratings — published 2008
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Neuromarketing: Understanding the Buy Buttons in Your Customer's Brain Neuromarketing: Understanding the Buy Buttons in Your Customer's Brain (Kindle Edition)
by (shelved 16 times as neuromarketing)
avg rating 3.90 — 798 ratings — published 2005
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Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing
by (shelved 13 times as neuromarketing)
avg rating 3.94 — 346 ratings — published 2012
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Thinking, Fast and Slow Thinking, Fast and Slow (Hardcover)
by (shelved 11 times as neuromarketing)
avg rating 4.16 — 620,993 ratings — published 2011
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The Buying Brain: Secrets for Selling to the Subconscious Mind The Buying Brain: Secrets for Selling to the Subconscious Mind (Hardcover)
by (shelved 10 times as neuromarketing)
avg rating 3.72 — 358 ratings — published 2010
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Influence: The Psychology of Persuasion Influence: The Psychology of Persuasion (Paperback)
by (shelved 10 times as neuromarketing)
avg rating 4.21 — 185,823 ratings — published 1984
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Hooked: How to Build Habit-Forming Products Hooked: How to Build Habit-Forming Products (Hardcover)
by (shelved 9 times as neuromarketing)
avg rating 4.12 — 52,558 ratings — published 2013
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Webs of Influence: The Psychology of Online Persuasion Webs of Influence: The Psychology of Online Persuasion (Paperback)
by (shelved 9 times as neuromarketing)
avg rating 3.73 — 310 ratings — published 2012
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Decoded: The Science Behind Why We Buy Decoded: The Science Behind Why We Buy (Kindle Edition)
by (shelved 9 times as neuromarketing)
avg rating 4.17 — 1,314 ratings — published 2013
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Neuromarketing for Dummies Neuromarketing for Dummies (Kindle Edition)
by (shelved 8 times as neuromarketing)
avg rating 4.14 — 58 ratings — published 2013
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Neuro Design: Neuromarketing Insights to Boost Engagement and Profitability Neuro Design: Neuromarketing Insights to Boost Engagement and Profitability (Paperback)
by (shelved 7 times as neuromarketing)
avg rating 4.13 — 52 ratings — published
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The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime (Kindle Edition)
by (shelved 7 times as neuromarketing)
avg rating 3.83 — 125 ratings — published 2018
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Predictably Irrational: The Hidden Forces That Shape Our Decisions Predictably Irrational: The Hidden Forces That Shape Our Decisions (Hardcover)
by (shelved 7 times as neuromarketing)
avg rating 4.11 — 133,589 ratings — published 2008
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Contagious: Why Things Catch On Contagious: Why Things Catch On (Hardcover)
by (shelved 7 times as neuromarketing)
avg rating 3.98 — 34,385 ratings — published 2013
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Introduction to Neuromarketing & Consumer Neuroscience Introduction to Neuromarketing & Consumer Neuroscience (Kindle Edition)
by (shelved 7 times as neuromarketing)
avg rating 4.02 — 46 ratings — published 2014
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Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy (Hardcover)
by (shelved 7 times as neuromarketing)
avg rating 3.81 — 4,395 ratings — published 2011
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Oversubscribed: How to Get People Lining Up to Do Business with You Oversubscribed: How to Get People Lining Up to Do Business with You (Kindle Edition)
by (shelved 6 times as neuromarketing)
avg rating 4.19 — 2,617 ratings — published 2015
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Made to Stick: Why Some Ideas Survive and Others Die Made to Stick: Why Some Ideas Survive and Others Die (Hardcover)
by (shelved 6 times as neuromarketing)
avg rating 3.98 — 102,137 ratings — published 2006
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Decoding the New Consumer Mind: How and Why We Shop and Buy Decoding the New Consumer Mind: How and Why We Shop and Buy (Kindle Edition)
by (shelved 6 times as neuromarketing)
avg rating 3.76 — 328 ratings — published 2014
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Neuromarketing in Action: How to Talk and Sell to the Brain Neuromarketing in Action: How to Talk and Sell to the Brain (Paperback)
by (shelved 6 times as neuromarketing)
avg rating 3.40 — 10 ratings — published 2012
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How Customers Think: Essential Insights into the Mind of the Market How Customers Think: Essential Insights into the Mind of the Market (Hardcover)
by (shelved 6 times as neuromarketing)
avg rating 4.00 — 449 ratings — published 2003
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Neuromarketing: Exploring the Brain of the Consumer Neuromarketing: Exploring the Brain of the Consumer (ebook)
by (shelved 6 times as neuromarketing)
avg rating 3.86 — 22 ratings — published 2010
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Nudge: Improving Decisions About Health, Wealth, and Happiness Nudge: Improving Decisions About Health, Wealth, and Happiness (Paperback)
by (shelved 5 times as neuromarketing)
avg rating 3.84 — 97,275 ratings — published 2008
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Pre-Suasion: A Revolutionary Way to Influence and Persuade Pre-Suasion: A Revolutionary Way to Influence and Persuade (Hardcover)
by (shelved 5 times as neuromarketing)
avg rating 4.00 — 11,012 ratings — published 2016
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Blink: The Power of Thinking Without Thinking Blink: The Power of Thinking Without Thinking (Paperback)
by (shelved 5 times as neuromarketing)
avg rating 3.96 — 632,540 ratings — published 2005
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The Branded Mind: What Neuroscience Really Tells Us About the Puzzle of the Brain and the Brand The Branded Mind: What Neuroscience Really Tells Us About the Puzzle of the Brain and the Brand (Hardcover)
by (shelved 5 times as neuromarketing)
avg rating 4.00 — 233 ratings — published 2011
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Smart Persuasion: How Elite Marketers Influence Consumers (and Persuade Them to Take Action) Smart Persuasion: How Elite Marketers Influence Consumers (and Persuade Them to Take Action)
by (shelved 4 times as neuromarketing)
avg rating 4.52 — 21 ratings — published
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FRICTION―The Untapped Force That Can Be Your Most Powerful Advantage FRICTION―The Untapped Force That Can Be Your Most Powerful Advantage (Hardcover)
by (shelved 4 times as neuromarketing)
avg rating 4.11 — 122 ratings — published
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Yes!: 50 Scientifically Proven Ways to Be Persuasive Yes!: 50 Scientifically Proven Ways to Be Persuasive (Hardcover)
by (shelved 4 times as neuromarketing)
avg rating 3.97 — 12,505 ratings — published 2008
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The Power of Habit: Why We Do What We Do in Life and Business The Power of Habit: Why We Do What We Do in Life and Business (Hardcover)
by (shelved 4 times as neuromarketing)
avg rating 4.13 — 579,861 ratings — published 2012
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The Brain: The Story of You The Brain: The Story of You (Hardcover)
by (shelved 3 times as neuromarketing)
avg rating 4.25 — 23,871 ratings — published 2015
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Digital Neuromarketing: The Psychology Of Persuasion In The Digital Age Digital Neuromarketing: The Psychology Of Persuasion In The Digital Age (Kindle Edition)
by (shelved 3 times as neuromarketing)
avg rating 3.84 — 62 ratings — published 2015
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Click.ology: What Works in Onlline Shopping and How Your Business Can Use Consumer Psychology to Succeed Click.ology: What Works in Onlline Shopping and How Your Business Can Use Consumer Psychology to Succeed (Paperback)
by (shelved 3 times as neuromarketing)
avg rating 3.70 — 43 ratings — published 2013
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7 Secrets of Persuasion: Leading-Edge Neuromarketing Techniques to Influence Anyone 7 Secrets of Persuasion: Leading-Edge Neuromarketing Techniques to Influence Anyone (Kindle Edition)
by (shelved 3 times as neuromarketing)
avg rating 4.05 — 169 ratings — published
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The Advertising Effect The Advertising Effect (Paperback)
by (shelved 3 times as neuromarketing)
avg rating 4.24 — 355 ratings — published 2014
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Consumerology: The Market Research Myth, the Truth About Consumers, and the Psychology of Shopping Consumerology: The Market Research Myth, the Truth About Consumers, and the Psychology of Shopping (Hardcover)
by (shelved 3 times as neuromarketing)
avg rating 3.50 — 265 ratings — published 2010
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Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers (Hardcover)
by (shelved 3 times as neuromarketing)
avg rating 3.81 — 495 ratings — published 2009
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How We Decide How We Decide (Hardcover)
by (shelved 3 times as neuromarketing)
avg rating 3.85 — 41,973 ratings — published 2009
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Why We Buy: The Science of Shopping Why We Buy: The Science of Shopping (Paperback)
by (shelved 3 times as neuromarketing)
avg rating 3.88 — 13,570 ratings — published 1999
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100 Things Every Designer Needs to Know About People 100 Things Every Designer Needs to Know About People (Paperback)
by (shelved 3 times as neuromarketing)
avg rating 4.09 — 6,333 ratings — published 2011
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Neuro Web Design: What Makes Them Click? (Voices That Matter) Neuro Web Design: What Makes Them Click? (Voices That Matter)
by (shelved 3 times as neuromarketing)
avg rating 3.85 — 988 ratings — published 2008
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Neuromarketing: The Hope and Hype of Neuroimaging in Business Neuromarketing: The Hope and Hype of Neuroimaging in Business (Kindle Edition)
by (shelved 2 times as neuromarketing)
avg rating 3.75 — 12 ratings — published 2014
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Neuroselling: Il contributo delle neuroscienze alle tecniche di vendita (Italian Edition) Neuroselling: Il contributo delle neuroscienze alle tecniche di vendita (Italian Edition)
by (shelved 2 times as neuromarketing)
avg rating 3.00 — 3 ratings — published
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What Your Customer Wants and Can’t Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics (Marketing Research) What Your Customer Wants and Can’t Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics (Marketing Research)
by (shelved 2 times as neuromarketing)
avg rating 4.02 — 199 ratings — published
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Customer Sense: How the 5 Senses Influence Buying Behavior Customer Sense: How the 5 Senses Influence Buying Behavior (Hardcover)
by (shelved 2 times as neuromarketing)
avg rating 3.66 — 44 ratings — published 2013
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Descartes' Error: Emotion, Reason and the Human Brain Descartes' Error: Emotion, Reason and the Human Brain (Paperback)
by (shelved 2 times as neuromarketing)
avg rating 3.95 — 10,319 ratings — published 1994
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Abhijit Naskar
“80 percent of the things we buy, are not because we need them, but because our subconscious mind is trying to fill an unfillable hole in our life.”
― Abhijit Naskar, Vande Vasudhaivam: 100 Sonnets for Our Planetary Pueblo

Josh King Madrid
“When practicing frame control, one's body language, which subtly reflects one's psychological response throughout a
discussion, can have a significant influence on oneself.”
― Josh King Madrid

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